Online Marketing

7 things to check when troubleshooting a high bounce rate

Bounce rates provide an indication of the number of website visitors that reach a page on your site, then leave your website. Having a high bounce rate is not helpful if you’re trying to capture visitors on your site in order to generate leads or sell products or services, and so keeping your bounce rate…

Read More

Conversion Rate Optimization (CRO)

Once you have a website and your marketing efforts are sending new customers to your website, it’s important to analyze the flow of traffic from the moment they reach your site through to the final order process. This is called Conversion Rate Optimization or CRO. CRO ensures your business makes money after you start driving…

Read More

Free backlinks for qualifying website owners

FREE BACKLINKS LIMITED TIME OFFER! Up for offer is FREE backlinks from high quality websites for anyone that hosts with us. Requirements: Your site/content must be approved by us, so please do not get writing until you know we’ll accept your content! You must be an existing hosting customer of Websavers or sign up for a…

Read More

Link Building 101: What is link building and why is it so important?

Google started to dominate the search scene in 2000 with it’s PageRank algorithm (PR). This algorithm (according to wikipedia) “is a link analysis algorithm, named after Larry Page[1] and used by the Google web search engine, that assigns a numerical weighting to each element of a hyperlinked set of documents, such as the World Wide Web,…

Read More

SEO Packages: what to look out for

Out of the box SEO Packages are almost non-existant anymore because every site has its own unique link profile, rankings, and configuration. When it comes to on-site SEO it’s nearly impossible to know in advance precisely which factors have already been applied and which still need to be accounted for. That said, off-site SEO and…

Read More

Link Building: Different ways you can build links

If you know anything about SEO, then you know that building links is the one action that generates the biggest SEO results for your site’s rankings. But how do you get those links? There are a few different commonly accepted methods of acquiring backlinks. Some Google is OK with and others, well not so much.…

Read More

Why it’s difficult to find a great search engine marketer

Finding a great search engine marketer requires two key elements: Ensuring you’re willing to spend the budget and/or time necessary to make it happen, and Finding the right agency for the job Finding the right Agency Typically you’ll find that those offering search marketing are in one of three camps: Marketing Consultants that are trying…

Read More

White screen with WP Rocket and non-writable .htaccess

We’ve been messing around with the WP Rocket caching plugin lately and managed to stumble upon two weird issues that were seemingly unrelated: Firstly when enabling WP Rocket with just Apache processing and no nginx, it was seemingly unable to write to the .htaccess file (despite having FastCGI access enabled for PHP and definitely having…

Read More

What you need to create a website

This is an overview of how web hosting works and the services you require when operating a website. In the following outline, the first three are the required components. While search marketing is optional, if you intend to make money or bring in new business from your website, then Online Marketing is a necessary component as well. Domain…

Read More

4 Things To Keep In Mind About Search Engines

Whether you offer SEO services to your own clients or you’re in the market for a new SEO consultant to help out with your organic rankings, there are a few things that you need to know about search engines. There seems to be a lot of confusion surrounding the search marketing industry – specifically around…

Read More