Online Marketing

Free backlinks for qualifying website owners

FREE BACKLINKS LIMITED TIME OFFER! Up for offer is FREE backlinks from high quality websites for anyone that hosts with us. Requirements: Your site/content must be approved by us, so please do not get writing until you know we’ll accept your content! You must be an existing hosting customer of Websavers or sign up for a…

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Link Building 101: What is link building and why is it so important?

Google started to dominate the search scene in 2000 with it’s PageRank algorithm (PR). This algorithm (according to wikipedia) “is a link analysis algorithm, named after Larry Page[1] and used by the Google web search engine, that assigns a numerical weighting to each element of a hyperlinked set of documents, such as the World Wide Web,…

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SEO Packages: What to look out for

Out of the box SEO Packages are almost non-existant anymore because every site has its own unique link profile, rankings, and configuration. When it comes to on-site SEO it’s nearly impossible to know in advance precisely which factors have already been applied and which still need to be accounted for. That said, off-site SEO and…

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Link Building: Different ways you can build links

If you know anything about SEO, then you know that building links is the one action that generates the biggest results for your site’s rankings. But how do you get those links? There are a few different commonly accepted methods of acquiring backlinks. Some Google is OK with and others, well not so much. But…

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Why it’s difficult to find a great search engine marketer

Finding a great search engine marketer requires two key elements: Ensuring you’re willing to spend the budget and/or time necessary to make it happen, and Finding the right agency for the job Finding the right Agency Typically you’ll find that those offering search marketing are in one of three camps: Marketing Consultants that are trying…

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White screen with WP Rocket and non-writable .htaccess

We’ve been messing around with the WP Rocket caching plugin lately and managed to stumble upon two weird issues that were seemingly unrelated: Firstly when enabling WP Rocket with just Apache processing and no nginx, it was seemingly unable to write to the .htaccess file (despite having FastCGI access enabled for PHP and definitely having…

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What you need to create a website

This is an overview of how web hosting works and the services you require when operating a website. In the following outline, the first three are the required components. While search marketing is optional, if you intend to make money or bring in new business from your website, then Online Marketing is a necessary component as well. Domain…

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4 Things To Keep In Mind About Search Engines

Whether you offer SEO services to your own clients or you’re in the market for a new SEO consultant to help out with your organic rankings, there are a few things that you need to know about search engines. There seems to be a lot of confusion surrounding the search marketing industry – specifically around…

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Choosing the best keywords for your local business

Choosing the right keywords to target on your website or blog post is likely the most important aspect of any Search engine optimization initiative. I believe this process is what divides traditional blogs from business-oriented websites. The reason for this is because the keywords you choose are the foundation of your work and everything else…

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The state of Halifax SEO Service Providers

Halifax is one of the most competitive business environments that I have experienced. Although this isn’t a bad thing when you’re looking for a service provider, the flip side means that you’ve got to put in an exhausting amount of time to get new business of your own. As a business owner, you should be asking,…

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