bounce rate analysis

Bounce rates provide an indication of the number of website visitors that reach a page on your site, then leave your website. Having a high bounce rate is not helpful if you’re trying to capture visitors on your site in order to generate leads or sell products or services, and so keeping your bounce rate…

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This guide will show you how to configure your development site to ensure it is not indexed by Google. If you’re looking to set up a development environment, take a read over our guide here to learn how to do so then come on back here. Why is it important that your development sites not…

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Google started to dominate the search scene in 2000 with it’s PageRank algorithm (PR). This algorithm (according to wikipedia) “is a link analysis algorithm, named after Larry Page[1] and used by the Google web search engine, that assigns a numerical weighting to each element of a hyperlinked set of documents, such as the World Wide Web,…

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Out of the box SEO Packages are almost non-existant anymore because every site has its own unique link profile, rankings, and configuration. When it comes to on-site SEO it’s nearly impossible to know in advance precisely which factors have already been applied and which still need to be accounted for. That said, off-site SEO and…

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Finding a great search engine marketer requires two key elements: Ensuring you’re willing to spend the budget and/or time necessary to make it happen, and Finding the right agency for the job Finding the right Agency Typically you’ll find that those offering search marketing are in one of three camps: Marketing Consultants that are trying…

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We’ve been messing around with the WP Rocket caching plugin lately and managed to stumble upon two weird issues that were seemingly unrelated: Firstly when enabling WP Rocket with just Apache processing and no nginx, it was seemingly unable to write to the .htaccess file (despite having FastCGI access enabled for PHP and definitely having…

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Whether you offer SEO services to your own clients or you’re in the market for a new SEO consultant to help out with your organic rankings, there are a few things that you need to know about search engines. There seems to be a lot of confusion surrounding the search marketing industry – specifically around…

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Choosing the right keywords to target on your website or blog post is likely the most important aspect of any Search Engine Optimization initiative. I believe this process is what divides traditional blogs from business-oriented websites. The reason for this is because the keywords you choose are the foundation of your work and everything else…

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From time to time I will get asked how to get a website to be number on Google. I usually chuckle and think if only there was a secret equation to get a number one spot all the time. So here is the truth: there is no secret, but there is a process. There are…

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[box type=”warning”]This article is now out of date. Since many of the plugins below are no longer maintained, we cannot recommend their use any longer. We’ve written a new article to replace it: Top 5 WordPress plugins.[/box] We spend a lot of time in the back end of a WordPress system. Whether we are helping…

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